Doesn’t count in case you are already having a web store for a while or you’re simply starting your adventure with E-commerce- you won’t achieve success till you could appeal to the proper audience in your online store.
That looks like it’s far less complicated stated than done- getting customers for a web store can be time-ingesting and tough.
Daraz Pakistan Marketplace has been one of the picks when it comes to an online store? Have you ever thought about what does Daraz do differently?
Let’s take a look at 5 crucial ways to attract the right customers to your online store and how it brings in more traffic without spending a lot of money.
- Activity On Social Media
Social media is one of the mediums that qualifies you for free marketing. Of course, if you publish the advertisements between networks, you will compensate, but the basic presence is free. And it has several advantages too.
To end up successful in social media is to preserve presenting great content. You need to be great and attractive so that human beings would like to observe you.
If you make that happen, you will build a great promotional page or channel at no financial profits.
So what should be the strategy to attract the right customers on social media?
- Post on regular basis- You should at least post daily, so the audience is kept reminded of you(but not at all expense- if you are posting just because you should, it can have an opposite effect!)
- Keep your users engaged- Ask your audience questions daily, respond to their comments and queries, try to grab their attention.
- Select the best medium for your business- Always make Facebook and Pinterest your priority, because those two platforms bring more traffic to online stores (Facebook:55%, Pinterest:25%).
- Use graphics- Select the images and posts with those pictures/images, it will bring in 50% more traffic than the rest.
- An Appealing Store
One of the major things that you require is to ask yourself if is your website appealing?
The overall structure and design of an online store are important because unattractive customers will just click away.
You have to be cautious and should completely know that a decision to purchase something is decided by the user is only 3 seconds after they arrive on your website, so it’s true that the first impression is the last. If customers don’t like it, they are not going to purchase anything, also they won’t be back in your store ever.
You need to understand that the website represents your store. This is why it’s extremely important to create a professional, beautiful website, especially when you are selling aesthetic type products. If a visitor is looking for an elegant dress and he/she comes across an ugly and unattractive website, they’ll simply back off.
Customers have quite a few online stores to pick from. They are going for the only whose design and illustration are the most aesthetic and modern. Users are going to rely upon the extra attractive store.
Discounts and promotions are something that all of us like. However, it is also now no longer the one thousand rs that we save that makes us happy. Rather, those emotions are the result of a mental mechanism. It has been established that being “free” allows us to experience unsupportable enthusiasm, which generates tremendous emotional association.
How can you use it to attract customers to your online store?
One approach is to provide customers with free shipment.
Distributing discount coupons is another option like Savyour. You can provide them to new customers as a way to encourage them to make their first purchase.
It’s also a good idea to make regular consumers aware by offering them a unique deal, such as “Buy two, get the third free” or “30 per cent off the second item.” All of those discounts and cashback will make your clients feel unique and encourage them to shop at your establishment.
- Create blog content with a specific audience in mind
Writing interesting, fascinating content in your online store’s contextual domain isn’t a quick fix, but it will pay off in the long run. Targeted content will assist your site’s SEO. And which will bring in new consumers organically, as well as inspire your current users to share your material more. As part of their marketing plan, every internet store should have a blog!
- Team Up
Partnering with a non-competitive but audience-like minded companion may be a completely a success strategy to benefit new clients. Traffic trade is as easy as partnering with a highly-trafficked site to your purchaser’s domain. And setting up a banner to draw visitors in your shop, and paying the partner both a per cent of the cart sales or a flat price for each purchaser obtained thru the companion banner.